About Us
Reviewers Checklist was developed by Raab Associates Inc. to create a technologically enhanced online database that serves children's reviewers to find new books for children, teens and families.
Raab Associates provides marketing and technology services through two divisions:
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Raab Associates Inc. Marketing & Public Relations is the only marketing and public relations agency to specialize exclusively in children's and parenting books and family-related products. Established in 1986, publisher clients have included companies from the U.S., Canada, Europe, Australia and Africa. The agency also works directly with authors and illustrators on strategic marketing, publicity and event placement.
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Raab Associates Inc. Marketing Technology Consultants provides independent consulting on technology selection and evaluation. Clients have included major firms in financial services, health care, insurance, retail, telecommunications, transportation, hospitality and other industries. In addition, the firm provides guidance to industry vendors on market trends and customer requirements.
About the founders:
Susan Salzman Raab is the author of An Author's Guide to Children's Book Promotion and is national marketing adviser for the Society of Children's Book Writers and Illustrators. She is a regular speaker at industry conferences and a source for the press on children's publishing.
Ms. Raab serves on the Leadership Committee for the Northeast Children's Literature Collection at the University of Connecticut and on the Board of the Center for the Study of Children's Literature and Culture at the University of Florida. She is also a national radio correspondent for Recess! Radio and is a book marketing columnist.
David M. Raab is a leading authority on marketing systems. Mr. Raab writes monthly columns in DM News and DM Review and has appeared in many other publications. He has addressed conferences in the U.S., Europe, Asia and Australia including the National Center for Database Marketing, Data Warehouse World, Direct Marketing Association and DAMA/Wilshire Meta Data Conference and Marketing Operations Management.
For more information about Raab Associates, contact:
Raab Associates Inc.
345 Millwood Road
Chappaqua, NY 10514
914-241-2117 or email us
www.raabassociates.com
